AI-powered search doesn’t see your content like a human. It reads structure, relevance, and trust. This session teaches you how to send the right signals to both AI and your audience—so you show up and get chosen. What You’ll Learn: What Google’s AI Overviews really pull from—and how to be included; the 3 types of signals that influence AI visibility; how to optimize your Google Business Profile, website, and content for machine readability; real visibility case studies from small business clients; tools and templates to clarify your messaging and signal authority.

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